What Your Website Legally Needs in India: Terms, Privacy, Refunds, and the E-Commerce Rules
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Most founders build the product first and treat the legal pages as something to paste in before launch. The pages that actually get pasted in are usually the wrong ones for the business, copied from a template built for a different country or a different kind of customer.
Key takeaway
A live Indian website needs Terms of Use, a DPDP-compliant Privacy Policy, and a Refund/Cancellation Policy if it takes payment. If you sell to individual consumers, the Consumer Protection (E-Commerce) Rules 2020 add disclosure and grievance-redressal obligations, but they exclude purchases made for commercial or business use, so a purely B2B platform is usually outside their scope for that transaction.
The four baseline documents every live website needs
Terms of Use, a Privacy Policy, a Refund/Cancellation Policy where you take payment, and, if you sell to consumers specifically, compliance with the Consumer Protection (E-Commerce) Rules 2020. Each one answers a different question, and a template built for one doesn't answer the others.
Terms of Use: what it actually has to cover
Terms of Use is the contract between you and anyone who uses your site or product: what they're allowed to do, what you're not liable for, and how the relationship ends if it has to. It sits alongside the Privacy Policy rather than inside it. Bundling the two into one document is one of the most common reasons a consent flow later fails to hold up, because a data-protection notice buried inside a general terms page usually isn't standalone or specific enough to count as proper notice.
Privacy Policy: governed by the DPDP Act
A Privacy Policy discloses what personal data you collect, why, and what rights a user has over it. It is governed by India's Digital Personal Data Protection Act, 2023, there is no separate privacy statute sitting behind it. If you want the full compliance depth on notice, consent, retention, breach notification, and the current DPDP commencement timeline, BuildWright's own DPDP Compliance Checklist tool covers that ground directly rather than repeating it here.
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